With technology advancing at lightning speed, capturing your audience’s attention and clearly communicating your products and services is more important than ever. Our technology video production services are designed to help your business achieve real results, whether that’s boosting brand awareness, improving internal communications or driving sales.
Having worked with a wide range of technology, IT, and software companies, we know how to translate complex ideas into engaging, easy-to-understand videos. We take the time to analyse your business, identify your unique selling points and create content that not only showcases your products but also resonates with your audience.
From product demos and explainer videos to corporate presentations and launch campaigns, we produce video content that highlight your expertise, differentiate you from competitors and help your business grow.
Show Technology in Action
Technology products and services are best understood when seen in action. Whether it’s an introduction to new software or a demonstration of how to use specific equipment, a high-quality video can make all the difference. Our promotional videos reveal your technology in a clear, engaging way, highlighting the key features that drive audience interest. Showing what you do without overwhelming viewers with technical details is crucial for maximum impact.
Make the Complex Accessible
Complex technology concepts can be hard to grasp, but explainer videos break them down into simple, digestible pieces. Explainer videos can help your audience understand how your products work, why they’re valuable, and how they solve real problems. By combining clear visuals, concise narration and compelling storytelling, we make sure your message is both informative and memorable.
Hearing From Happy Customers
Hearing directly from satisfied clients builds trust and credibility, especially in the technology sector. Customer testimonial videos show real people sharing their experiences with your products or services, highlighting the impact your technology has had on their business. These authentic stories are powerful tools for attracting new clients, reassuring prospects and demonstrating the real-world value of your solutions.
Train New Staff Effectively
Technology companies often need to train staff on complex systems or processes. Internal and training videos provide a cost-effective, scalable solution, ensuring every team member understands your tools and workflows. Clear, well-structured videos improve retention, reduce onboarding time and support long-term efficiency across your business.
Our Success Stories, including...
Ark were fantastic and quickly understood the nature of our brief. Not only did they provide us with some great concepts for the advert but they were incredibly professional .
Nick Clowes
Head of Marketing & Community Fundraising
Ark Media Group have helped us bring our project to life in a way that wouldn't otherwise have been possible. We hugely appreciate Ark's professionalism and thank them for their commitment and creativity. We look forward to continuing our partnership with them knowing we can trust they will deliver such amazing results.
Kate Vousden
Events Manager
Working with Ark Media Group has been an absolute pleasure. They've genuinely become a part of our extended MarComms team here at Energy Systems Catapult. Their passion and commitment shines through in every video project, and we love their dependable, consultative approach.
Matt Edwards
Head of Marketing & Communications
Our Simple 5 Step Process…
1
Consultation
We begin by understanding your business, target audience and goals. This stage allows us to explore your technology and the story you want to tell, ensuring every video we create aligns with your objectives.
2
Concept Development
Next, we develop creative concepts tailored to your technology products or services. We outline scripts, storyboards and visual approaches, making sure complex ideas are presented in an engaging and easy-to-understand way.
3
Production
Our experienced team brings your concept to life using high-quality video production techniques. Every detail is designed to showcase your technology effectively.
4
Review & Revisions
We collaborate closely with your team to review drafts and make revisions. This ensures the final video perfectly represents your brand, communicates your key messages and meets your expectations.
5
Delivery & Support
Once approved, we deliver your video in the formats you need, ready to share across digital platforms, presentations or internal channels. We also provide ongoing support to ensure your content continues to perform and evolve with your business.
Frequently Asked Questions
Ark Media specialises in creating engaging, high-quality videos for technology, IT, and software companies. With experience translating complex concepts into clear, compelling visuals, we help your business stand out, engage audiences and achieve measurable results.
Technology companies benefit from a variety of videos, including explainer videos, product demonstrations, customer testimonials, internal training, case studies and live event coverage.
The ideal length depends on the goal and platform. For social media and promotional content, 60–90 seconds is often most effective. Explainer or training videos can be 2–5 minutes to convey more detailed information without losing viewer attention.
The cost of a video depends on its type, length, complexity, and production requirements. We work with tech companies of all sizes to create videos that deliver results within a budget that makes sense for your goals.
A successful video campaign starts with a clear strategy. Define your goals, target audience, key messages and distribution channels.