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Reach new audiences with a range of our services

Advertising

Television advertising can be mass market and targeted. Raising both long term brand awareness and increasing short term sales.

The Sky AdSmart platform, for example, enables brands to show different adverts to different households watching the same programme simultaneously in Sky and Virgin Media subscription homes. The platform can target in terms of geography, interests, previous purchases, demographics and more.

Twycross Zoo

Twycross Zoo

Social Media

Video is critical to your social media strategy no matter what your platform focus.  

We work with our clients to ensure their video campaigns create results.  Ultimately this is about increasing awareness, leads and sales.  

Twycross Zoo

Twycross Zoo

Video Marketing Strategy

Strategy is all about choice. Often, it’s about what you don’t do just as much as what you do, do.  When it comes to video content this involves the types of video; your target audience, how they see them, where they see them and ultimately what you want viewers to do.  We work with our clients to nail down their video campaign strategies to ensure maximum results.  Clients are often surprised with how we can work out cost-effective ways of reusing and recycling video content to maximise their budget.

Twycross Zoo

Twycross Zoo

Animation and Motion Graphics

For many of our clients using animation and motion graphics lets them tell their stories and get their message across in an easily digestible way. Animation and motion graphics can be used as part of a video or the whole thing.

So whether you want to produce a funny animated story for social media or have a delicate subject to communicate this could be an ideal medium to get your message across.

Twycross Zoo

Twycross Zoo

Event Videos

There are lots of different types of event videos.  Videos to promote your event, videos to show at your events and live streams of your actual event.

The pandemic certainly had the events industry on their toes and now there is a real thirst for hybrid events. This gives your audience the chance to attend face to face if they wish and increase revenues from those who would prefer to watch online.  Curating content for distribution after the event for those attending either online or in-person so they can recap can also be added value for your attendees.

Twycross Zoo

Twycross Zoo

Internal Communication

Employees expect to see video in the workplace.  Even before the pandemic, internal comms professionals were embracing video to get across their key messages, train staff and induct new starters in an engaging effective way. Post pandemic the appetite for utilising video has increased.  Hybrid and remote workers mean video allows you to communicate consistent messages that can be delivered to your audience in an engaging format wherever they are.

Twycross Zoo

Twycross Zoo

360 Videos

360 video enables you to give your viewers an immersive video experience.  Allowing them to choose where they go and what they look at. Ensuring they engage with your brand for longer.  

360 videos are a powerful way of putting your viewers in control whilst at the same time highlighting your key messages. 

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E: info@arkmedia.co.uk
T: +44 (0) 121 362 1641